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Yeager Holiday Card/Birth Announcement

Photographer Heather Yeager approached me to design her dual birth announcement/holiday card for 2014. She provided me with an adorable photograph of her newborn daughter, Penelope. I designed the baby’s full name in calligraphy, and then decided to add snowflakes and “my first noel” to signal that this was a birth announcement as well as a holiday card. To match the baby clothing, I used unexpected, yet feminine pinks and purples.

The card was digitally printed on glossy photo paper. I mocked up an envelope with calligraphy to envision the full effect.